The town of Bracknell is situated in Berkshire, in the Thames Valley region. Bracknell is located in the Borough of Bracknell Forest less than twenty eight miles away from London in the South East of the UK. The economy of Bracknell is largely driven by high tech industries including IT, communications and electronics. A host of companies have opted to open offices in Bracknell including Siemens, Panasonic, Hewlett Packard, Cable and Wireless and Fujitsu. The borough of Bracknell is also home to the Transport Research Laboratory and the world renowned Sandhurst Military Academy.

Bracknell Forest Council is the local governmental department responsible for the town and provides advice and information for business owners, planning guidance for property developers and trading standards information. The town centre of Bracknell is currently undergoing extensive regeneration along with the building of new health care facilities and educational centres. Bracknell train station has also benefited from a 600,000 improvement scheme and South Hill Park was awarded a multi-million pound restoration grant.

The Thames Valley Bracknell Forest Chamber of Commerce is comprised of large business organisations as well as smaller enterprises with the joint aim of providing information and advice as well as networking opportunities. Members of the Chamber of Commerce can also offer assistance to businesses looking to identify their target audience and find business partners in the area along with information on conference and meeting venues.

The town of Bracknell is a major commuter centre, within easy reach of Reading and Windsor, with direct links to London Waterloo from the mainline station, which is operated by South West Trains. The Bracknell and Wokingham College of further education is located in Bracknell and The University of Reading is situated eight miles from the town.